Gretchen Peck interviewed John for the most recent issue of Editor & Publisher, the news industry magazine. John discussed some of his work with paywalls and his excitement for driving subscription sales, online and offline at one of the best newspapers in North America. Check out the full story.
Starting this December, John Rockwell is now working with the great circulation team at the San Francisco Chronicle as head of circulation sales and retention.
The Chronicle was started in 1865 by the DeYoung family. Now owned by Hearst newspapers, The Chronicle continues to be one of the leading news and analysis “voices” in Northern California.
John Rockwell wins Crain’s Media Business Magazine’s 2013 Top Innovators Award for Audience DevelopmentSee the full story here.
“We need to see social media as part of the conversation …”Mark Miller @MarkJMill has written a great story on trends in audience development. He quotes me and my work at Sandow as well as several other great audience marketers.